In Egypt, there are two seasons where our chocolate sales drop: 1) Ramadan, when 90% of the population is fasting from sunrise to sunset and 2) Summer, when the dire heat causes a huge “melting” problem. And in 2019, Ramadan was going to kick off the summer season!

Visa wanted to be the top-of-mind payment method with leisure travelers when they are in-destination, particularly in markets like Hong Kong.

We created the first ever OOH wireless charging stations in Singapore, Australia and Turkey. Through a smart partnership with JCDecaux as the leading OOH vendor we identified major traffic intersections and transformed everyday bus stops into interactive, power-sharing experiences.

Craft food trends have seen a boom in LATAM – even the QSR segment has created Artisan offers at their restaurants. McDonald’s needed to leverage its Signature Collection to show its customers, especially millennials, how they could have a foodie experience within their budget.

We engaged Millennials in a live, peer-to-peer experience amplified through digital and social media, adding participation to Bank of America’s Better Money Habits™ financial education resource.